How Spoke & Weal Uses Boulevard to Bring the Energy of Fashion Week to Clients
Spoke & Weal was founded to bring the creativity and energy of Fashion Week to everyday salon experiences. With ten locations nationwide, founder Christine Thompson needed software that matched her vision—elevated, consistent, and stylist-friendly. After struggling with clunky systems and booking glitches, she found the perfect fit in Boulevard. By streamlining operations, enhancing the client experience, and scaling seamlessly across locations, Boulevard empowered Spoke & Weal to stay focused on what matters: artistry, service, and growth.
Related Posts

5 Hair Salon Promotions That Bring In Clients
With the right hair salon promotions, you can engage existing clients and attract new regulars throughout the year.
Read ArticleBooth Rental Salon Agreements: Examples and Best Practices
In this booth rental salon agreement guide, we’ll define key sections, offer examples, and explain how to build a document that protects your salon.
Read Article
Beauty Salon Accounting Software: Bank More Profit With These Must-Have Features
Make sure your beauty salon accounting software has these features so you can balance your books faster and get back to serving your clients.
Read Article
Boulevard Offset: Keep More of What You Make
Learn how Boulevard Offset can help your business unlock an average of $9,600 in annual revenue that would otherwise be lost to transaction fees.
Read Article
7 Features the Best Salon Booking Software Platforms Have in Common
Figuring out what salon booking software to use for your business can be a challenge — here are 6 features to look for across all platforms
Read Article
Behind The Look: The Creatives Who Brought These Iconic Hair Styles to Life
Meet the hair gurus behind Ariana Grande’s iconic ponytail, “The Rachel,” and Princess Leia hair buns.
Read Article
How Spoke & Weal’s Stylist-Forward Approach Is Disrupting the Salon Industry
Discover how Spoke & Weal gives its hairdressers the opportunity to explore their passions in an energetic and collaborative environment.
Read Article
Elevating Self-Care: Strategies for Building a Memorable Client Experience
Providing an exceptional client experience can help you stand out in the sea of self-care businesses. Learn how to create one that’s unique to you.
Read Article
Building a Network: How to Connect with Industry Leaders and Peers
Build a successful network in self-care by identifying your peers, attending industry events, joining professional organizations, and meeting people online.
Read Article